the rise of virtual concerts: are they here to stay?

During the pandemic, the music world turned towards virtuality. From legendary acts to rising stars, everyone found a stage online. While some miss the tangible energy of a live audience, others see immense potential in this new medium.

Virtual platforms allow fans from across the globe to attend a concert, which was previously a luxury reserved for tours. Artists have more creative freedom, blending music, visuals, and storytelling like never before.

This phenomenon is evolving beyond a temporary solution, becoming a permanent fixture in the industry. But as the world reopens, will virtual concerts remain just as popular, or will they fade into obscurity?